CDO Club Recognizes GE CMO Linda Boff for Her Leadership in Transforming the GE Brand

NEW YORK, April 27, 2016: Linda Boff, CMO at GE, was today recognized as U.S. Chief Digital Officer of the Year 2016 by the CDO Club, the world’s largest community of C-suite digital and data leaders. Boff is being recognized for her leadership in transforming the GE brand as the company becomes a Digital Industrial company.


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