Tag Archives: Fedelma Good

5 Ways Chief Data Officers Can Balance Big Data Initiatives with User Consent [VIDEO]

Arguably the biggest trust issue facing organizations today in the wake of digital transformation and big data initiatives is how users’ data is used. A 2014 TRUSTe consumer data privacy study showed that 92% of US internet users are worried about online privacy, and 89% actively avoid doing business with companies they feel do not protect their data privacy. […]

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Avoiding Ashley Madison: Balancing Big Data Initiatives With User Security and Consent

Arguably the biggest trust issue facing organisations today in the wake of digital transformation and big data is how users’ data is used. A 2014 TRUSTe consumer data privacy study showed that 92% of US internet users are worried about online privacy, and 89% actively avoid doing business with companies they feel do not protect […]

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