Tag Archives: “Tom Hjelm”

How Non-Profit Chief Digital Officers Can Make Digital Personal

“How do we best balance the efficiencies that algorithms and automation offer us, with the need to maintain what feels like a genuine personal connection?” asks Nancy Hallberg, Chief Marketing Officer at The Leukemia & Lymphoma Society. Hallberg will join a panel of Chief Digital Officers and digital leaders from prestigious non-profit organizations such as […]

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Public Media, Journalism, and the Arts panelists

Nonprofit Chief Digital Officers Finding New Ways to Engage with a Digitally Empowered Public (VIDEO)

Elizabeth Scott, Chief Media and Digital Officer at the Lincoln Center for the Performing Arts, says that arts organizations must no longer relate to its patrons as passive “passengers,” but rather as engaged participants. Entertainment audiences today have far more agency than in the past: They are empowered, active, spontaneous, and influenced by online peers. […]

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