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Media And Analyst Coverage
CDO Roadmap For 2014: Craft Strategy, Avoid New-Tool Tsunami
January 3, 2014: “According to Mathison, ‘To start the New Year off right, the most important thing a new CDO can do is to craft and deliver the digital strategy. This should be a cross-departmental blueprint with input from all key stakeholders. It must include achievable and realistic goals; identifica. . . "
Rise Of CDO Creates Threats, Opportunities For CIOs
December 4, 2013: “Mathison says Chief Digital Officers can be found in every industry now. He also notes that despite the title implications, the CDO position is a business focused post, not a technical one. These people – if they are successful – will probably be running the show in three to five . . . "
Chief Digital Officer: An Insider’s Take – What CDOs Do And Why They Matter
November 13, 2013: “David Mathison, founder of the Chief Digital Officer Club, recently told the MIT Sloan Management Review that there will still be only 500 CDOs worldwide by the end of the year, although that is a big rise from the 75 or so that existed in 2011.. . . "
È l’ora del Chief digital officer
November 11, 2013: “Negli Usa, dove peraltro all’inizio non tutti concordavano sulla necessità di questa nuova figura professionale, esiste già un Summit dei Cdo organizzato ogni anno a New York da David Mathison, scrittore, imprenditore ed esperto di new media. Tra gli esempi più interessanti di Chief Digi. . . "
Forrester Report: Do We Need Chief Digital Officers?
November 7, 2013: “The CDO position, Mathison added, is increasingly the fast-track to the CEO seat. In 2013 alone, he said, more than seven CDOs became CEO, and more than four CDOs joined public boards. Considering there are not many CDOs around, that is a very impressive statistic, and reflects the importance. . . "
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