Tag Archives: Brian Solis
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Why Chief Digital Officers Must Invest in Experiences Over Products and Technology

By Brian Solis, Principal Analyst at Altimeter Group Thoughts from the new book, X: The Experience When Business Meets Design [bctt tweet=”New CDO Community Post: Find out why @briansolis says Experience is the New Brand http://bit.ly/201ej5s” via=”no” url=”no”] In my research and in my work, I continue to observe the importance of experience in building long-term, […]

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Capgemini and MIT Reveal Why Every Organization Must Become a “Digital Master” at the Chief Digital Officer Summit (April 29 2015)

New Chief Digital Officer (CDO) hires have doubled every year since 2005, and now number over 1,000 globally. Today more than 250 Chief Data Officers have entered business portals, up from zero in 2002, according to the CDO Club. In the last few months alone, the White House nominated its first-ever Chief Digital Officer, Jason […]

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