Need an example of the impact digital has had on sports in Australia? Take the venerable Australian Open tennis tournament that took place in Melbourne in January: While the actual matches were played in much the same way, digital innovation allowed the event organisers to increase fan engagement and secure greater revenues than ever before. […]
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Inaugural Sydney Chief Digital Officer Summit Sells Out!
Organizers for the inaugural Sydney CDO Summit, presented by Accenture Digital, have announced that sales have exceeded expectations and that the event, hosted at the UTS Business School in Sydney on 1 March 2016, has completely sold out of tickets. Attendees at the CDO Summit will learn how to focus zealously on improving the customer experience, build and […]
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