Kristin Frank is executive vice president of Viacom Music and Logo’s Connected Content Group. In this role, she serves as general manager for all non-linear brand properties for MTV, VH1, CMT and Logo where she creates and implements the vision and strategy for how these culture defining brands maintain leadership in today’s hyperconnected world.
She plays a vital part in the Connected Content Group’s collection of sites earning the top spot as the most visited online music destination with nearly 60 million unique visitors each month. Under Kristin’s leadership, MTV has built a social audience across Facebook, Twitter, Tumblr, Instagram and Vine of over 165 million fans.
Recently, Kristin and her team launched TV Everywhere video viewing apps for MTV, VH1 and CMT. She leads the cross-platform execution for major events including MTV Video Music Awards, MTV Movie Awards, VH1 Divas, CMT Awards and Logo’s NewNowNext Awards. Kristin and her team have created award-winning multiplatform initiatives for shows including MTV’s Teen Wolf and Awkward, VH1’s Mob Wives and Logo’s RuPaul’s Drag Race that extends the narrative of the show between episodes and seasons.
Kristin was most recently General Manager for MTV and VH1 Digital, and previously served as SVP, Multiplatform Distribution and COO for Logo and as Regional VP, MTV Networks Content Distribution and Marketing Group overseeing distribution strategy for MTV, VH1, CMT, VH1 Classic, MTV 2 and Logo.
