London Olympics digital guru, Alex Balfour, takes top Chief Digital Officer role at Engine

Balfour was former head of new media for the London Organizing Committee of the Olympic and Paralympic Games.

Alex Balfour: CDO, Engine

NEW YORK, July 18, 2013 (via TheDrum) – Former head of new media for the London Organising Committee of the Olympic and Paralympic Games Alex Balfour has been named as the new chief digital officer at privately –owned communications group Engine.

Balfour will now work across all Engine companies including Jam, WCRS and Partners Andrews Aldridge, tasked with ensuring the overall quality of ideas delivered to clients in digital and keeping Engine at the forefront of thought leadership in digital… Read More >

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