By Mayur Gupta, Senior Vice President, Head of Digital at Healthgrades (former Global Head of Marketing Technology & Innovation for Kimberly Clarke) [bctt tweet=”New CDO Community Post: @inspiremartech @Healthgrades shares 5 ways CDOs can implement digital trans in healthcare http://bit.ly/1UcRIiE” via=”no” url=”no”] It’s staggering to see the pace at which digital technology is changing the very traditional […]
Tag Archives: David Mathison
Why CDOs Need to Embrace ‘Living Services’ – Fjord’s Bronwyn van der Merwe to keynote at the Sydney CDO Summit
“The pace of change will never again be as slow as it is now” said Matthew Bishop, an editor for The Economist, at the 2015 Innovation Forum. What are the new battlegrounds organizations need to understand if they hope to be leaders in the markets that are emerging in 2016? Bronwyn van der Merwe, Group […]
Why Chief Digital Officers Must Invest in Experiences Over Products and Technology
By Brian Solis, Principal Analyst at Altimeter Group Thoughts from the new book, X: The Experience When Business Meets Design [bctt tweet=”New CDO Community Post: Find out why @briansolis says Experience is the New Brand http://bit.ly/201ej5s” via=”no” url=”no”] In my research and in my work, I continue to observe the importance of experience in building long-term, […]
Twenty Influential Chief Digital Officers, compiled by CXOTalk’s Michael Krigsman
We are proud to welcome Michael Krigsman as a CDO Community contributor! Michael is the Founder of CXOTalk, which offers conversations with the most innovative and thoughtful business leaders in the world. The show’s opening episode began in March 2013 with Guy Kawasaki. Since then, CXOTalk has set the standard for thought-provoking enterprise thought leadership. Michael is recognized internationally as an industry analyst, […]
Google’s Head of Digital Transformation Reveals 4 Crucial Branding Strategies for Chief Digital Officers [VIDEO]
“Brand is the starting point of all company decisions,” said Joris Merks-Benjaminsen, Head of Digital Transformation at Google and author of “Online Brand Identity: Getting And Keeping Your Brand Future Ready.” Joris doesn’t deal with digital transformation at Google directly, but advises their top 50 advertisers. For him, brand should be at the heart of […]
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