Chief Digital Officers aren’t the only C-level professionals leading digital transformation. Linda Boff, CMO at GE, proves the importance of digital leadership in the marketing function as she helps turn GE into a “digital industrial company.” That’s why we are proud to announce that Linda Boff will be the Featured Keynote Speaker at the NYC CDO […]
Tag Archives: CDO Summit
Top Skills Chief Digital Officers Need to Become CEOs and Board Directors, with Larry Kramer
Last year, eleven (11) Chief Digital Officers became CEO and five (5) CDOs became board directors/non-executive director (NED). That number has grown every year since we started tracking it in 2011. That’s partly because, as digital strategy becomes integral to an organization’s overall strategy, the skills and leadership required of a CDO become necessary for the CEO, and […]
Digital Success Principles with Chief Digital Officers from the City of Boston, IBM, and SAP, at the NYC CDO Summit
Create a list of your top success principles for digital transformation. Would your guidelines work in different industries and sectors, even non-profit or public sector? Do they apply to both incumbents as well as disruptors? While no two organizations (or Chief Digital Officers) are the same, the very best strategies share some common threads such […]
DMA, CDO Club Launch Ground-Breaking Online Education Initiative
The Direct Marketing Association (DMA) and CDO Club have partnered to provide online courses to our members! As part of the CDO Club’s new education initiative, CDO Academy, we’ve hand-picked four DMA on-demand marketing courses based on their relevance to digital and data strategy for today’s digital leaders. Because the schedule of a Chief Digital Officer […]
Driving and Measuring Digital Transformation at the NYC CDO Summit
If digital transformation has no end because it is said to be a journey, then how does a Chief Digital Officer measure success? The answer isn’t simple. Innovation is happening all the time, in every sector, with media, telecom, healthcare and financial services executives still anticipating “massive” change in the next 12 months. Leaders from […]
READ ALL ABOUT THE 11TH CDAO SUMMIT WASH DC TUE OCT 1, 2024!
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READ ALL ABOUT THE 1ST CHIEF AI OFFICER SUMMIT BOSTON 12/14/23!
READ ALL ABOUT THE IBM CDO SUMMIT NYC ON TUE JUNE 20, 2023!
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