Top 10 Social Media Tips for Busy Chief Digital Officers [VIDEO]


Sree Sreenivasan, Chief Digital Officer at the MET speaking at the 2015 NYC CDO Summit

“Folks who are leading digital strategy in organizations are so busy that they don’t have time to work on their own social media,” Sree Sreenivasan, Chief Digital Officer at the Metropolitan Museum of Art (MET), said at the 2015 CDO Summit, on 29 April, 2015, hosted at Thomson Reuters in New York City.

We felt it appropriate to revisit Sreenivasan’s important presentation from last year’s Summit, given the return of our flagship NYC CDO Summit for its 4th year, presented by Centric Digital and hosted by Thomson Reuters on April 27, 2016.

In an intimate lunch-and-learn session, the MET’s Chief Digital Officer revealed actionable and sustainable social media strategies and habits for even the busiest CDOs

“They’re so busy helping everybody else, that their own social media engagement levels could be better.”

While the requirements of a Chief Digital Officer’s job often leave them little time to take care of their personal accounts, the hard truth is that people expect a CDO’s online presence to be on par with their digital savvy.

[bctt tweet=”Learn social media from the Chief Digital Officer of @metmuseum Sree Sreenivasan @Sree #CDOSummitNYC” via=”no” url=”no”]

“I don’t want to sound like Dr. Oz in any way, but you really think about your own digital and social skills and how you’re able to execute,” he warned.

In 2013, Sreenivasan left his job of 21 years teaching journalism and digital media at Columbia University to become the MET’s first Chief Digital Officer. At the 2014 CDO Summit he discussed the groundbreaking programs initiated at the iconic museum under his leadership.

Sreenivasan was also identified by the CDO Club as one of the Top Ten Most Influential CDOs on Klout.


Sree Sreenivasan at the 2015 NYC CDO Summit

Sree’s ABC’s

1. Always Be Charging

“It’s like doing your kegels, no one needs to know. You could be tweeting, no one needs to know,” Sreenivasan quipped.

The CDO always carriers an extra battery pack for his mobile phone to make sure he’s connected. Part of being able to fit social media into your business schedule is taking it with you wherever you go.

“Sustainable social media is really important. How do you do this and keep your day job?”

2. Always Be Connecting

“Connecting with people when you don’t need them, is as important as connecting when you do need them.” Follow influential people on Twitter and connect on LinkedIn, you may need their help later on. Only connecting when you need something isn’t always welcome.

3. Always Be Collecting

Use your phone as a notebook. Top level decision makers don’t have time to waste on downloading massive pdf’s or searching email. If you like a presentation, record it. Take a picture of the slides. Then review your notes anywhere.

[bctt tweet=”What are the top 10 things you can do to improve your social media engagement right now? @Sree #CDOSummitNYC” via=”no” url=”no”]

CDO Club registered members can watch the video and read the rest of Sree Sreenivasan’s top 10 social media tips for busy CDOs, below.

To register, visit here: .....

*The rest of this article is for CDO Club members only*

The 10 tips above are a perfect place to start a sustainable social media habit for even the busiest Chief Digital Officer.

Be sure to follow @sree on Twitter, as well as @CDOSummit for the latest event and CDO Club updates.

If you are tasked with understanding what digital leaders must do in order to succeed in almost any industry, the best place to learn more is at the CDO Summit.

Register today for the NYC CDO Summit presented by Centric Digital, hosted at Thomson Reuters on April 27, 2016.

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The CDO Summit is the “must-attend” digital event of the year. The 2013, 2014 and 2015 CDO Summits received stellar endorsements from dozens of speakers and attendees alike:

“Sometimes a conference comes along that hits the trifecta – hot topic, high-caliber attendees, and stellar location. The first Chief Digital Officer Summit reached that mark with ease, and I look forward to attending the next one.”

“Congratulations and thanks to David Mathison for spotting the need for community and collaboration in the growing Chief Digital Officer space, and for having the wherewithal, network, and organizational talent to put together such a top-notch event in its inaugural year. Next year’s summit should be even more of a must-do for anyone working digital at senior levels in all kinds of businesses.”

“David, here’s a handy C^3 test for conference value: Did I learn at least three new perspectives? Check. Did I meet at least three interesting people? Check. Did I take back at least three relevant pieces of news I can use? Check. Flying colors for the Chief Digital Officer Summit 2013! Thank you so much, and yes, I’d be very pleased to participate next year!”

“Congratulations to David Mathison and his team on the simply amazing job they did on the inaugural Chief Digital Officer Summit. Probably the most informative, insightful, on target, entertaining, collaborative, thought provoking, and inspiring conferences I have ever attended. I learned more about my business and what I do in the past 12 hours than I have from any research white paper, articles or blogs over the past 12 months. The range of topics and speakers assembled were incredibly diverse, informative, collaborative, and most of all, inspiring. It has invigorated me to be the best possible professional CDO I can be. David Mathison’s skills as a moderator were impeccable, bringing out the best of the speakers and keeping the conversation flowing. His intimate and insightful knowledge of this space is only out-shined by his humility and graciousness. Kudos to David and his organizing team.”

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